Job Information
S&P Global Marketing Operation Specialist in Virtual, Mexico
About the Role:
Grade Level (for internal use):
10
Job Title: Marketing Operation Specialist
Location: S&P Global Mobility
Department: Marketing
Reports to: Director of Marketing
Position Overview: The Marketing Operations Specialist will play a critical role in supporting the Mobility division marketing initiatives through the management and optimization of marketing automation platforms, specifically as we transition from and Eloqua to Marketo. This position will also involve collaboration with our Revenue Operations (RevOps) team and the use of Salesforce (SFDC) to ensure seamless integration and data accuracy.
Key Responsibilities:
Marketing Automation Management:
Assist in the setup, execution, and optimization of marketing campaigns using Marketo and Eloqua.
Maintain and update marketing automation workflows, email templates, landing pages, and forms.
Monitor and report on campaign performance, providing insights and recommendations for improvement.
Data Management and Integration:
Ensure accurate data flow and integration between Marketo/Eloqua and Salesforce (SFDC).
Assist in maintaining data cleanliness and integrity within the marketing automation platforms and CRM.
Support the implementation of lead scoring, segmentation, and nurturing programs.
Proactively identify opportunities to enhance marketing operations and contribute to process improvements.
Revenue Operations Support:
Collaborate with the RevOps team to align marketing efforts with sales processes and revenue goals.
Assist in tracking and reporting on key metrics to measure the effectiveness of marketing initiatives and their impact on revenue.
Analyze campaign performance data and generate reports to measure success and identify areas for improvement.
Qualifications:
Bachelor’s degree in Marketing, Business, or a related field.
1-2 years of experience in marketing operations or a similar role.
Hands-on experience with Marketo / Eloqua.
Basic knowledge of Revenue Operations (RevOps) principles and practices.
Familiarity with Salesforce (SFDC) and its integration with marketing automation platforms.
Strong analytical skills with the ability to interpret data and generate actionable insights.
Excellent organizational and project management skills.
Strong communication and collaboration skills.
A proactive and self-motivated approach to work.
Preferred Qualifications:
Experience with other marketing automation platforms or CRM tools.
Understanding of data privacy regulations and best practices.
Certification in Marketo, Eloqua, or Salesforce.
Equal Opportunity Employer
S&P Global is an equal opportunity employer and all qualified candidates will receive consideration for employment without regard to race/ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, military veteran status, unemployment status, or any other status protected by law. Only electronic job submissions will be considered for employment.
About S&P Global Mobility
At S&P Global Mobility, we provide invaluable insights derived from unmatched automotive data, enabling our customers to anticipate change and make decisions with conviction. Our expertise helps them to optimize their businesses, reach the right consumers, and shape the future of mobility. We open the door to automotive innovation, revealing the buying patterns of today and helping customers plan for the emerging technologies of tomorrow.
For more information, visit www.spglobal.com/mobility .
What’s In It For You?
Our Purpose:
Progress is not a self-starter. It requires a catalyst to be set in motion. Information, imagination, people, technology–the right combination can unlock possibility and change the world.
Our world is in transition and getting more complex by the day. We push past expected observations and seek out new levels of understanding so that we can help companies, governments and individuals make an impact on tomorrow. At S&P Global we transform data into Essential Intelligence®, pinpointing risks and opening possibilities. We Accelerate Progress.
Our People:
We're more than 35,000 strong worldwide—so we're able to understand nuances while having a broad perspective. Our team is driven by curiosity and a shared belief that Essential Intelligence can help build a more prosperous future for us all.
From finding new ways to measure sustainability to analyzing energy transition across the supply chain to building workflow solutions that make it easy to tap into insight and apply it. We are changing the way people see things and empowering them to make an impact on the world we live in. We’re committed to a more equitable future and to helping our customers find new, sustainable ways of doing business. We’re constantly seeking new solutions that have progress in mind. Join us and help create the critical insights that truly make a difference.
Our Values:
Integrity, Discovery, Partnership
At S&P Global, we focus on Powering Global Markets. Throughout our history, the world's leading organizations have relied on us for the Essential Intelligence they need to make confident decisions about the road ahead. We start with a foundation of integrity in all we do, bring a spirit of discovery to our work, and collaborate in close partnership with each other and our customers to achieve shared goals.
Benefits:
We take care of you, so you can take care of business. We care about our people. That’s why we provide everything you—and your career—need to thrive at S&P Global.
Our benefits include:
Health & Wellness: Health care coverage designed for the mind and body.
Flexible Downtime: Generous time off helps keep you energized for your time on.
Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills.
Invest in Your Future: Secure your financial future through competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs.
Family Friendly Perks: It’s not just about you. S&P Global has perks for your partners and little ones, too, with some best-in class benefits for families.
Beyond the Basics: From retail discounts to referral incentive awards—small perks can make a big difference.
For more information on benefits by country visit: https://spgbenefits.com/benefit-summaries
Diversity, Equity, and Inclusion at S&P Global:
At S&P Global, we believe diversity fuels creative insights, equity unlocks opportunity, and inclusion drives growth and innovation – Powering Global Markets. Our commitment centers on our global workforce, ensuring that our people are empowered to bring their whole selves to work. It doesn’t stop there, we strive to better reflect and serve the communities in which we live and work, and advocate for greater opportunity for all.
Equal Opportunity Employer
S&P Global is an equal opportunity employer and all qualified candidates will receive consideration for employment without regard to race/ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, military veteran status, unemployment status, or any other status protected by law. Only electronic job submissions will be considered for employment.
If you need an accommodation during the application process due to a disability, please send an email to: EEO.Compliance@spglobal.com and your request will be forwarded to the appropriate person.
US Candidates Only: The EEO is the Law Poster http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf describes discrimination protections under federal law.
20 - Professional (EEO-2 Job Categories-United States of America), MRKTNG202.1 - Middle Professional Tier I (EEO Job Group)
Job ID: 302996
Posted On: 2024-06-25
Location: Virtual, Mexico